2022

2021

THIS IS ALL Limited

Worldwide

This is a format. When vision becomes reality and fiction becomes present, a fragile new world of total immanence appears. Welcome home. → All is limited. THIS IS ALL Limited is a Lisbon-based agency representing artists working in the cultural sector. We’re Adbusters. But on purpose.

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Logofolio II

Location

Logofolio II follows the same recipe of various styles and inspiration as my first collection with some ambigrams and a few motion experiments.

2020

2019

Logofolio I

Location

Logofolio looks at design work made during 2013 to 2019, from various industries and a variety of styles. 🖋 The project was featured on Behance’s Graphic Design section.

2018

Temp Studio #3

Lisbon, Portugal

I’ve designed the verbal and graphic identity for the third edition of Temp Studio (Portugal), a one-week residency program for new media art. The project was featured in the 2019’s Romanian Design Week’s Main Exhibition, organized by the Institute Bucharest. See the full project here: Behance.

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2017

Deogma Packaging

Worldwide

Deogma is a fair deodorant, natural, plant-based and handmade. Inspired by the mystic expression of the creator’s African roots, I’ve designed each recipient to help illustrate various attributes of each recipe and designed a typeface that captures the spirit of the brand.

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Deogma Brand Identity

Lisbon, Portugal

Deogma is a typeface I’ve designed in 2016, inspired by world symbols from all cultures, across all continents. It’s based on a modern sans but pushes to convey mysticism and authenticity through the illustrative characters inspired by ancient symbols and code.

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2016

2015

2014

2013

2012

Nexting

Iași, Romania

I’ve designed the identity of Nexting, a platform that promotes grime music, local and international, founded in 2012 in Romania. The communication is done mostly through gigs, music, contests and merchandise; and online through Youtube and Facebook.

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Lucian Lupu is an artist, designer, and creative director, born in 1989 in Hîrlău, Iasi (Romania). He received a Master’s degree in Editorial Illustration, after graduating from Illustration at UAGE in Iași in 2012. By 2013, Lucian had already begun his design practice, based on a curriculum formed from notions of Art Nouveau and Minimalism, which taught him how to mix art, craft, and design. These theories merge with contemporary culture to form Lucian’s multidisciplinary approach today.